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Home / Markets / Industr= ies /=20 Health Care

Friday, December 12, 2008

Euro RSCG Worldwide Named Largest = Global=20 Advertising Agency

E= mail=20 this Story | Respond to = Editor=20 | P= rint

Comtex

NEW YORK, Dec 12, 2008 (PR Newswire Europe via COMTEX) = ----Advertising Age=20 Annual Report Reveals Impressive Growth Across Continents

Euro RSCG Worldwide is the largest global advertising agency for the = third=20 year in a row, as measured by total number of global accounts, according = to the=20 2008 Advertising Age Global Marketers Report. Ranked #1 in the 2006 and = 2007=20 reports, Euro RSCG Worldwide maintained its top ranking in this year's = report=20 due to growth across all regions and a very strong new business = performance=20 which saw the addition of major brands including the entire US$90 = million global=20 Chivas (Pernod Ricard) business together with major wins from NYSE = Euronext, The=20 Hershey company, Schering-Plough, McDonald's, Kraft, Jaguar, L'Oreal, HP = and=20 Danone. Euro RSCG Worldwide topped the rankings with 55 global clients = and 1,247=20 assignments, surpassing agencies McCann Erickson Worldwide and Ogilvy = &=20 Mather, which together round out the top three agencies, according to = the=20 figures released by Advertising Age this week.

Of the Top 100 Global Marketers listed in the report, Euro RSCG = Worldwide=20 works with 82 of these brands including Sanofi-Aventis, Sears, Reckitt=20 Benckiser, L'Oreal, Danone Group, General Electric, PSA Peugeot Citroen, = Bayer,=20 Schering-Plough Corp., Kraft, Walt Disney, Carrefour, and Ford Motor = Company.=20 These responsibilities are handled out of multiple offices across Euro = RSCG's=20 233 offices globally.

"We believe an agency can be both big and entrepreneurial, both = global and=20 creative, and this ranking is further support for that point of view. = Being=20 named largest global agency in the world three years in a row is a = testament to=20 our ability to deliver a model for global clients that is creative,=20 entrepreneurial, scalable and, most importantly, delivers results," said = David=20 Jones, Global Chief Executive Officer of Euro RSCG Worldwide.

Advertising Age publishes a list of the Top 100 Global Marketers = annually.=20 The full 2008 report, published at www.AdAge.com, lists the global = accounts for=20 24 of the largest global advertising agencies.

About Euro RSCG Worldwide

Euro RSCG Worldwide, a leading integrated marketing communications = agency and=20 Advertising Age's and Campaign's 2006 Global Agency of the Year, is made = up of=20 233 offices located in 75 countries throughout Europe, North America, = Latin=20 America, and Asia-Pacific. Euro RSCG provides advertising, marketing = services,=20 corporate communications, and interactive solutions to global, regional = and=20 local clients. The agency's client roster includes Air France, BNP = Paribas,=20 Charles Schwab, Citigroup, Danone Group, Chivas, Heineken USA, IBM, = Jaguar,=20 Kraft Foods, Lacoste, L'Oreal, PSA Peugeot Citroen, Reckitt Benckiser,=20 Sanofi-Aventis, Schering-Plough and Valspar. Headquartered in New York, = Euro=20 RSCG Worldwide is the largest unit of Havas, a world leader in = communications=20 (Euronext Paris SA: HAV.PA).

Mary Perhach, Global Chief =
Communications Officer of Euro RSCG Worldwide, +1-212-886-4418, =
+1-646-508-6415, or mary.perhach@eurorscg.com

Copyright (C) 2008 PR Newswire Europe =
********************************************************************** =
As
   of Monday, 12-08-2008 23:59, the latest Comtex SmarTrend=EF=BF=BD =
Alert, an automated pattern recognition system, indicated an UPTREND
   on 11-14-2008 for SGP @ $16.19. For more information on SmarTrend, =
contact your market data provider or go to www.mysmartrend.com
   SmarTrend is a registered trademark of Comtex News Network, Inc. =
Copyright =EF=BF=BD 2004-2008 Comtex News Network, Inc. All rights
   reserved.

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